Mediterranean College

Κατάλογος Βιβλιοθηκών Mediterranean College

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Strategic Marketing for Nonprofit Organizations / Fifth Edition

Contributor(s): Material type: TextPublication details: Prentice Hall, 1996Edition: 5thDescription: 634ISBN:
  • 132325470
Contents:
Preface, Acknowledgements, Developing a Customer Orientation, Strategic Planning and Organization, Developing and Organizing Resources, Designing the Marketing Mix, Controlling Marketing Strategies, Index.
Summary: Preface, Acknowledgements, Developing a Customer Orientation, Strategic Planning and Organization, Developing and Organizing Resources, Designing the Marketing Mix, Controlling Marketing Strategies, Index.
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Item type Current library Call number Copy number Status Barcode
Books MC Athens Campus Library 658.8 KOT (Browse shelf(Opens below)) 1 Available 9780000014757

Preface, Acknowledgements, Developing a Customer Orientation, Strategic Planning and Organization, Developing and Organizing Resources, Designing the Marketing Mix, Controlling Marketing Strategies, Index.

Preface, Acknowledgements, Developing a Customer Orientation, Strategic Planning and Organization, Developing and Organizing Resources, Designing the Marketing Mix, Controlling Marketing Strategies, Index.

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