Strategic Management in Action / Third Edition

Contributor(s):

Coulter Mary

Material type:

TextPublication details: Pearson - Prentice Hall, 2005Edition: 3rdDescription: 352ISBN:

131293885

Summary: This book presents current strategic management theories and practices in an engaging, lively and exciting format. Preface, Introducing the Concepts, The Context of Managing Strategically, Assessing Opportunities and Threats: Doing an External Analysis, Assessing Strengths and Weaknesses: Doing an External Analysis, Functional Strategies, Competitive Strategies, Corporate Strategies, Strategic Management in Other Organization Types, How to Do a Comprehensive Case Analysis, Comprehensive Cases for Analysis, Index.

Tags from this library: No tags from this library for this title. Log in to add tags.

Average rating: 0.0 (0 votes)

Holdings
Item type	Current library	Call number	Copy number	Status	Barcode
Books	MC Athens Campus Library	658.4012 COU (Browse shelf(Opens below))	1	Available	9780000027689

This book presents current strategic management theories and practices in an engaging, lively and exciting format. Preface, Introducing the Concepts, The Context of Managing Strategically, Assessing Opportunities and Threats: Doing an External Analysis, Assessing Strengths and Weaknesses: Doing an External Analysis, Functional Strategies, Competitive Strategies, Corporate Strategies, Strategic Management in Other Organization Types, How to Do a Comprehensive Case Analysis, Comprehensive Cases for Analysis, Index.

There are no comments on this title.

to post a comment.

Κατάλογος Βιβλιοθηκών Mediterranean College

Strategic Management in Action / Third Edition