This book provides examples of how different psychologists have used qualitative analysis in research. Introduction: Qualitative Research and Research in Psychology, Account Analysis and Its Relatives, An Outline of the Main Methods for Social Psychology, Rhetorical and Discursive Analysis: How Families Talk about the Royal Family, Making an Un-Making Identities: A Psychologist Looks at Art-Work, Theory-Driven Approaches to Qualitative Research, Theory-Led Thematic Analysis: Social Identification in Small Companies, Attributional Coding of Interview Data: Meeting the Needs of Long-Haul Passengers, Qualitative Analysis of Murals in Northern Ireland: Paramilitary Justifications for Political Violence, Grounded Theory and Phenomenology, Developing Theory from case Studies: Self-Reconstruction and the Transition to Motherhood, The Use of Vignettes in the Analysis of Interview Data: Relatives of People with Drug Problems, Caring in Casualty: The Phenomenology of Nursing Care, Using Grounded Theory in Psychological Research, Final Note, References, Author and Subject Index.