Global Marketing Management / Fifth Edition
Global Marketing Management / Fifth Edition
- 5th
- Prentice Hall International, 1995
- 828
Preface, A Conceptual Overview, The Global Marketing Environment, Targeting Global Markets, Formulating Global Marketing Strategy, The Global Marketing Mix, The Future of Global Marketing, Index.
Preface, A Conceptual Overview, The Global Marketing Environment, Targeting Global Markets, Formulating Global Marketing Strategy, The Global Marketing Mix, The Future of Global Marketing, Index.
132971860
Preface, A Conceptual Overview, The Global Marketing Environment, Targeting Global Markets, Formulating Global Marketing Strategy, The Global Marketing Mix, The Future of Global Marketing, Index.
Preface, A Conceptual Overview, The Global Marketing Environment, Targeting Global Markets, Formulating Global Marketing Strategy, The Global Marketing Mix, The Future of Global Marketing, Index.
132971860