Exploring Corporate Strategy / Text and Cases: Fifth Edition
Exploring Corporate Strategy / Text and Cases: Fifth Edition
- 5th
- Prentice Hall Europe, 1999
- 974
This book remains the essential tool of Strategy Teaching. Introduction, Introducing Strategy, The Strategic Position, The Environment, Strategic Capability, Expectations and Purposes, Coping with Complexity: ''The Business Idea'', Strategic Choices, Business - Level Strategy, Corporate - Level and International Strategy, Directions and Methods on Development, Strategy Selection, Organizing for Success, Enabling Success, Managing Strategic Change, Strategy into Action, How Strategy Develops, Understanding Strategy Development, Strategy Development in Organizations.
130807400
This book remains the essential tool of Strategy Teaching. Introduction, Introducing Strategy, The Strategic Position, The Environment, Strategic Capability, Expectations and Purposes, Coping with Complexity: ''The Business Idea'', Strategic Choices, Business - Level Strategy, Corporate - Level and International Strategy, Directions and Methods on Development, Strategy Selection, Organizing for Success, Enabling Success, Managing Strategic Change, Strategy into Action, How Strategy Develops, Understanding Strategy Development, Strategy Development in Organizations.
130807400