Promotional Culture / Advertising, Ideology and Symbolic Expression
Promotional Culture / Advertising, Ideology and Symbolic Expression
- 1st
- Sage Publications, 1991
- 214
A critical reflection - both cultural and sociological - on the impact of advertising on the shaping of contemporary culture. Preface and Acknowledgements, Imaging Commodities, Advertising as Ideology, (Re-)imaging Gender: The Case of Men, (Re-)imaging Technology: The Case of Cars, Advertising Media and the Vortex of Publicity, Promotional Politics, The Promotional University, The Promotional Condition of Contemporary Culture, Bibliographic References, Index.
803983913
A critical reflection - both cultural and sociological - on the impact of advertising on the shaping of contemporary culture. Preface and Acknowledgements, Imaging Commodities, Advertising as Ideology, (Re-)imaging Gender: The Case of Men, (Re-)imaging Technology: The Case of Cars, Advertising Media and the Vortex of Publicity, Promotional Politics, The Promotional University, The Promotional Condition of Contemporary Culture, Bibliographic References, Index.
803983913