Corporate Strategy / With an Introduction by Sir John Harvey-Lones
Corporate Strategy / With an Introduction by Sir John Harvey-Lones
- Penguin Books, 1968
- 286
Successful entrepreneurs rise above the urgent day-to-day problems and seize opportunities by planning strategically. Introduction, Acknowledgements, Strategy Formulation, Structure of Business Decisions, A Model for Strategic Decisions, Objectives, A Practical System of Objectives, Synergy and Capability Profiles, Concept of Strategy, Diversification and Internalization, Competitive Analysis, Portfolio Analysis, Choice of Portfolio and Competitive Strategies, Uses of Strategy, General Management Capability, The Need for Entepreneurial Capability, Diagnosing General Management Capability, Planning Strategic Posture Transformation, Assuring Coexistence of Competitive and Entrepreneurial Activities, Resistance to Change, Four Approaches to Managing Discontinuous Change, The Accordion Method for Managing Change, Overview of Strategic Behaviors, Reference, Name and Subject Index.
140091121
Successful entrepreneurs rise above the urgent day-to-day problems and seize opportunities by planning strategically. Introduction, Acknowledgements, Strategy Formulation, Structure of Business Decisions, A Model for Strategic Decisions, Objectives, A Practical System of Objectives, Synergy and Capability Profiles, Concept of Strategy, Diversification and Internalization, Competitive Analysis, Portfolio Analysis, Choice of Portfolio and Competitive Strategies, Uses of Strategy, General Management Capability, The Need for Entepreneurial Capability, Diagnosing General Management Capability, Planning Strategic Posture Transformation, Assuring Coexistence of Competitive and Entrepreneurial Activities, Resistance to Change, Four Approaches to Managing Discontinuous Change, The Accordion Method for Managing Change, Overview of Strategic Behaviors, Reference, Name and Subject Index.
140091121