Exploring Corporate Strategy / Text and Cases: Third Edition
Exploring Corporate Strategy / Text and Cases: Third Edition
- 3rd
- Prentice Hall, 1993
- 736
The book presents a critique of Porter's generic strategies and a marker-led framework for considering generic strategies. Preface, Introduction, Corporate Strategy: An Introduction, Strategic Management in Practice, Strategic Analysis, Analyzing the Environment, Analyzing Resources and Strategic Capability, Culture and Stakeholder Expectations, Strategic Choice, Strategic Options, Strategic Evaluation 1: Assessing the Suitability of Strategies, Strategic Evaluation 2: Making Choices, Strategy Implementation, Planning and Allocating Resources, Organization Structure and Design, Managing Strategic Change, Case Studies, Index.
13297441
The book presents a critique of Porter's generic strategies and a marker-led framework for considering generic strategies. Preface, Introduction, Corporate Strategy: An Introduction, Strategic Management in Practice, Strategic Analysis, Analyzing the Environment, Analyzing Resources and Strategic Capability, Culture and Stakeholder Expectations, Strategic Choice, Strategic Options, Strategic Evaluation 1: Assessing the Suitability of Strategies, Strategic Evaluation 2: Making Choices, Strategy Implementation, Planning and Allocating Resources, Organization Structure and Design, Managing Strategic Change, Case Studies, Index.
13297441