Strategic Social Marketing
Strategic Social Marketing
- Sage Publications, 2015
- 430
This book takes a systemic approach to explaining the value of Marketing in solving social problems. The Importance of social Marketing for social policy, Marketing Social good, Strategic Social Marketing Systems thinking and Social Marketing, Research methods in Social Marketing, Critical Social.
9781446248621
This book takes a systemic approach to explaining the value of Marketing in solving social problems. The Importance of social Marketing for social policy, Marketing Social good, Strategic Social Marketing Systems thinking and Social Marketing, Research methods in Social Marketing, Critical Social.
9781446248621