e-shock: The New Rules / e-strategies for retailers and manufacturers
e-shock: The New Rules / e-strategies for retailers and manufacturers
- Palgrave Macmillan, 2001
- 336
The New Rules of the Game, Overview: the Key Conclusions, Definitions and Consumer Trends, Learning from the Pioneers in Electronic Selling, How Can Retailers Respond, Ten Strategic Options for Retailers, The Store of the Future, The World is Changing: Assets to Knowledge, Structural Difficulties with the Internet will be Overcome, How Can Manufacturers Respond, Then Strategic Options for Manufacturers, The Next Wave in Electronic Shopping.
333946014
The New Rules of the Game, Overview: the Key Conclusions, Definitions and Consumer Trends, Learning from the Pioneers in Electronic Selling, How Can Retailers Respond, Ten Strategic Options for Retailers, The Store of the Future, The World is Changing: Assets to Knowledge, Structural Difficulties with the Internet will be Overcome, How Can Manufacturers Respond, Then Strategic Options for Manufacturers, The Next Wave in Electronic Shopping.
333946014