Managing Your Marketing Career / Published on behalf of the Chartered Institute of Marketing (Record no. 1535)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01221cam a22001934a 4500 |
| 005 - ΗΜΕΡΟΜΗΝΙΑ ΚΑΙ ΩΡΑ ΤΕΛΕΥΤΑΙΑΣ ΕΝΗΜΕΡΩΣΗΣ | |
| Πεδίο ελέγχου | 20250605164012.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| Πεδίο ελέγχου σταθερού μήκους | 250528s ||||||||||||||||||||||||d |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | 15989 |
| 020 ## - ISBN | |
| ISBN | 750601523 |
| 040 ## - ΠΗΓΗ ΚΑΤΑΛΟΓΟΓΡΑΦΗΣΗΣ | |
| Φορέας πρωτότυπης καταλογογράφησης | MC Athens Campus Library |
| Γλώσσα καταλογογράφησης | Ελληνικά, Μοντέρνα (1453-) |
| Modifying agency | MC Athens Campus Library |
| Κανόνες περιγραφικής καταλογογράφησης | AACR2 |
| 245 1# - ΤΙΤΛΟΣ ΚΑΙ ΔΗΛΩΣΗ ΥΠΕΥΘΥΝΟΤΗΤΑΣ | |
| Τίτλος | Managing Your Marketing Career / Published on behalf of the Chartered Institute of Marketing |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | Butterworth Heinemann, |
| Date of publication, distribution, etc. | 1991 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 168 |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | This book, written particularly for Marketing Professional, takes the reader through the career possibilities from leaving academic life to retirement, explaining all the options along the way and the pros and cons of taking them or ignoring them. Introduction: What is Marketing, Controlling your own career, Know Yourself, Growing a tree, Choosing a Company, Changing Industries, Get a profit center, Gaining different skills, Forget about career development, Continuous assessment, Marketing Services, Working for Foreign companies, Quality of Life, Developing a reputation, Blockages, Career development advisers, Developing a track record, Playing the political games, Case studies, Index. |
| 700 1# - ΠΡΟΣΘΕΤΗ ΑΝΑΓΡΑΦΗ--ΦΥΣΙΚΟ ΠΡΟΣΩΠΟ | |
| Personal name | Crofts Andrew |
| 9 (RLIN) | 2040 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Τύπος τεκμηρίου | Βιβλιοθήκη | Τρέχουσα τοποθεσία | Barcode | Αριθμός εισαγωγής | Ημερομηνία απόκτησης | Ταξιθετικό σύμβολο | Αριθμός αντιτύπου | Κατάσταση απόσυρσης | Κατάσταση χαμένου | Κατάσταση κατεστραμμένου | Μη δανεισμός | Σύνολο δανεισμών | Ημερομηνία τελευταίας εμφάνισης | Η τιμή ισχύει από |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Books | MC Athens Campus Library | MC Athens Campus Library | 9780000015341 | 2612 | 05/06/2025 | 658.80023 CRO | 1 | 05/06/2025 | 05/06/2025 |