Business Strategy / An Introduction (Record no. 3296)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01611cam a22002294a 4500 |
| 005 - ΗΜΕΡΟΜΗΝΙΑ ΚΑΙ ΩΡΑ ΤΕΛΕΥΤΑΙΑΣ ΕΝΗΜΕΡΩΣΗΣ | |
| Πεδίο ελέγχου | 20250605164111.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| Πεδίο ελέγχου σταθερού μήκους | 250528s ||||||||||||||||||||||||d |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | 17897 |
| 020 ## - ISBN | |
| ISBN | 750642076 |
| 040 ## - ΠΗΓΗ ΚΑΤΑΛΟΓΟΓΡΑΦΗΣΗΣ | |
| Φορέας πρωτότυπης καταλογογράφησης | MC Athens Campus Library |
| Γλώσσα καταλογογράφησης | Ελληνικά, Μοντέρνα (1453-) |
| Modifying agency | MC Athens Campus Library |
| Κανόνες περιγραφικής καταλογογράφησης | AACR2 |
| 245 1# - ΤΙΤΛΟΣ ΚΑΙ ΔΗΛΩΣΗ ΥΠΕΥΘΥΝΟΤΗΤΑΣ | |
| Τίτλος | Business Strategy / An Introduction |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 1st |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | Butterworth Heinemann, |
| Date of publication, distribution, etc. | 1999 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 334 |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | A relevant and accessible textbook for undergraduate business students who are new to the subject. Straightforward Explanations of Complex Issues, Key Concepts Clearly Highlighted, Includes most Recent Research, Cases to Cover Each Area of Theory Discussed. Acknowledgements, An Introduction to the Strategic Process, Strategy and Strategic Objectives, Internal Analysis, The Business Organization - Competences and Activities, Human Resources and Culture, Financial Analysis and Performance Indicators, Products and Markets, External Analysis, Analysis of the Macroenvironment, Analysis of the Competitive Analysis, Strategies - Core Competence and Generic and Hybrid Strategies, Strategic Implementation and Management, Evaluation and Selection of Strategies, Strategic Implementation, Strategic Development, Quality and Operations and Performance and Benchmarking, International and Global Strategies, Social Responsibility and Business Ethics, Strategic Management - Present and Future Trends, The Case Studies and Scenarios, Glossary, Index. |
| 700 1# - ΠΡΟΣΘΕΤΗ ΑΝΑΓΡΑΦΗ--ΦΥΣΙΚΟ ΠΡΟΣΩΠΟ | |
| Personal name | Cambell David |
| 9 (RLIN) | 4196 |
| 700 1# - ΠΡΟΣΘΕΤΗ ΑΝΑΓΡΑΦΗ--ΦΥΣΙΚΟ ΠΡΟΣΩΠΟ | |
| Personal name | Houston Bill |
| 9 (RLIN) | 4197 |
| 700 1# - ΠΡΟΣΘΕΤΗ ΑΝΑΓΡΑΦΗ--ΦΥΣΙΚΟ ΠΡΟΣΩΠΟ | |
| Personal name | Stonehouse George |
| 9 (RLIN) | 4198 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Τύπος τεκμηρίου | Βιβλιοθήκη | Τρέχουσα τοποθεσία | Barcode | Αριθμός εισαγωγής | Ημερομηνία απόκτησης | Ταξιθετικό σύμβολο | Αριθμός αντιτύπου | Κατάσταση απόσυρσης | Κατάσταση χαμένου | Κατάσταση κατεστραμμένου | Μη δανεισμός | Σύνολο δανεισμών | Ημερομηνία τελευταίας εμφάνισης | Η τιμή ισχύει από |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Books | MC Athens Campus Library | MC Athens Campus Library | 9780000032959 | 1663 | 05/06/2025 | 658.4/012 CAM | 3 | 05/06/2025 | 05/06/2025 |