Managerial Economics / Analysis and Strategy: Third Edition (Record no. 809)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 02075cam a22002174a 4500 |
| 005 - ΗΜΕΡΟΜΗΝΙΑ ΚΑΙ ΩΡΑ ΤΕΛΕΥΤΑΙΑΣ ΕΝΗΜΕΡΩΣΗΣ | |
| Πεδίο ελέγχου | 20250605163946.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| Πεδίο ελέγχου σταθερού μήκους | 250528s ||||||||||||||||||||||||d |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | 15215 |
| 020 ## - ISBN | |
| ISBN | 135509300 |
| 040 ## - ΠΗΓΗ ΚΑΤΑΛΟΓΟΓΡΑΦΗΣΗΣ | |
| Φορέας πρωτότυπης καταλογογράφησης | MC Athens Campus Library |
| Γλώσσα καταλογογράφησης | Ελληνικά, Μοντέρνα (1453-) |
| Modifying agency | MC Athens Campus Library |
| Κανόνες περιγραφικής καταλογογράφησης | AACR2 |
| 245 1# - ΤΙΤΛΟΣ ΚΑΙ ΔΗΛΩΣΗ ΥΠΕΥΘΥΝΟΤΗΤΑΣ | |
| Τίτλος | Managerial Economics / Analysis and Strategy: Third Edition |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3rd |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | Prentice Hall Inc, |
| Date of publication, distribution, etc. | 1987 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 650 |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Preface, Introduction to Managerial Economics, Decision Making under Risk and Uncertainty, Demand Theory and Analysis and Estimation, Utility Analysis of Consumer Behavior, Market Demand Analysis for Decision Making, Estimation of the Demand Function, Production and Cost Analysis, Production Functions and Cost Curves, Short-Run and Long-Run Cost Curves, Cost Concepts for Decision Making, Cost Estimation and Forecasting, Pricing Analysis and Decisions, Models of the Firm's Pricing Decision, Pricing Decisions in Practice, New Product Pricing, Competitive Bids and Price Quotes, Topics in Managerial Analysis, Advertising and Promotional Decisions, Product Quality and Competitive Strategy, Capital Budgeting and Investment Decisions, Appendices, Author and Subject Index. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Preface, Introduction to Managerial Economics, Decision Making under Risk and Uncertainty, Demand Theory and Analysis and Estimation, Utility Analysis of Consumer Behavior, Market Demand Analysis for Decision Making, Estimation of the Demand Function, Production and Cost Analysis, Production Functions and Cost Curves, Short-Run and Long-Run Cost Curves, Cost Concepts for Decision Making, Cost Estimation and Forecasting, Pricing Analysis and Decisions, Models of the Firm's Pricing Decision, Pricing Decisions in Practice, New Product Pricing, Competitive Bids and Price Quotes, Topics in Managerial Analysis, Advertising and Promotional Decisions, Product Quality and Competitive Strategy, Capital Budgeting and Investment Decisions, Appendices, Author and Subject Index. |
| 700 1# - ΠΡΟΣΘΕΤΗ ΑΝΑΓΡΑΦΗ--ΦΥΣΙΚΟ ΠΡΟΣΩΠΟ | |
| Personal name | Douglas J. Evan |
| 9 (RLIN) | 1103 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Τύπος τεκμηρίου | Βιβλιοθήκη | Τρέχουσα τοποθεσία | Barcode | Αριθμός εισαγωγής | Ημερομηνία απόκτησης | Ταξιθετικό σύμβολο | Αριθμός αντιτύπου | Κατάσταση απόσυρσης | Κατάσταση χαμένου | Κατάσταση κατεστραμμένου | Μη δανεισμός | Σύνολο δανεισμών | Ημερομηνία τελευταίας εμφάνισης | Η τιμή ισχύει από |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Books | MC Athens Campus Library | MC Athens Campus Library | 9780000008084 | 1452 | 05/06/2025 | 658.4/03 DOU | 1 | 05/06/2025 | 05/06/2025 |