The book looks behind the scenes at some of the most important companies in America, including Hewlett-Packard, General Electric, Polaroid, General Motors, Wand Laboratories, and Honeywll, to describe their organizational structures, and their specific strategies. Acknowledgements, The Need for an American Corporate Renaissance, Introduction, Transformations in the American Corporate Environment, Why We're in Trouble: The Quiet Suffocation of the Entrepreneurial Spirit in Segmentalist Companies, Innovating Against the Grain: Ten Rules for Stifling Innovation, The Withering of the Grass Roots: The Fate of Employee Innovations in an Indifferent Environment, Places Where Innovation Flourishes and Why, Cultures of Pride and Climates of Success: Incentives for Enterprise in High-Innovation Companies, Empowerment, Energizing the Grass Roots: Employee Involvement in Innovation and Change, Managing in the Innovating Organization: Skills for Change Masters, Power Skills in Use: Corporate Entrepreneurs in Action Dilemmas of Participation, The Architecture of Culture and Strategy Change, Can America Do It? Realizing a Corporate Renaissance, Trying to Turn Around an American Archetype: The General Motors Story, Appendices, Notes, Index.