Strategic Entrepreneurship / A Decision-Making Approach to New Venture Creation and Management
Material type:
TextPublication details: Prentice Hall, 1998Edition: 2ndDescription: 420ISBN: - 273651153
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MC Athens Campus Library | 658.421 WIC (Browse shelf(Opens below)) | 1 | Available | 9780000010759 |
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Entrepreneurship is a style of decision making: Entrepreneurship is what managers do not what they are. Introductory Themes, The Nature of Entrepreneurship, The Individual Entrepreneur, The Nature of Business Opportunity, The Entrepreneurial Venture and the Entrepreneurial Organization, Choosing a Direction, The Entrepreneurial Mission, The Business Plan: An Entrepreneurial Tool, Initiating the New Venture, Seeing the Window: Scanning for Opportunity, Measuring the Window, Analyzing the Opportunity, Closing the Window: Sustaining Competitiveness, Managing the Growth and Development of the Venture, Strategies for Expansion, Organizational Growth and Development, Consolidating the Venture.
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