Research Methods for Managers
Material type:
TextPublication details: Pcp, 1991Description: 168ISBN: - 1853961191
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MC Athens Campus Library | 658.57 GIL (Browse shelf(Opens below)) | 1 | Available | 9780000011022 |
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| 658.562 SPA Ολική Ποιότητα | 658.562 STI Διοίκηση και Έλεγχος Ποιότητας / Δεύτερη Έκδοση | 658.562 ΓΕΩ Διαχείριση ολικής ποιότητας / | 658.57 GIL Research Methods for Managers | 658.5752 BUR Green Design | 658.7/2 BAI Purchasing Principles and Management / Fifth Edition | 658.7/87/0973 TER Principles of Inventory and Materials Management / Fourth Edition |
The Authors address the key philosophical foundations of the main methodological approaches to research in management and business. Introduction, Starting Management Research, The Role of Theory in Research Methods, Experimental Research Design, Quasi-Experiments and Action Research, Survey Research Design, Ethnography: Its Origins and Practice, Issues in Ethnographic Research, Making Methodological Choices: The Philosophical Basis, Conclusion: Resolving the Dilemmas in Choosing a Research Strategy, References, Glossary, Index.
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