Mediterranean College

Κατάλογος Βιβλιοθηκών Mediterranean College

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International Marketing / Third Edition

Contributor(s): Material type: TextPublication details: The Dryden Press, 1983Edition: 3rdDescription: 706ISBN:
  • 30627346
Contents:
The International Environment, Introduction to International Marketing, The Political-Legal Environment, International Marketing Management, Marketing to the World, Distribution: Entering Foreign Markets, Pricing in International Marketing, Coordinating International Marketing, International Marketing Planning, Organization and Control of International Marketing, Supplementary Cases, Index.
Summary: The International Environment, Introduction to International Marketing, The Political-Legal Environment, International Marketing Management, Marketing to the World, Distribution: Entering Foreign Markets, Pricing in International Marketing, Coordinating International Marketing, International Marketing Planning, Organization and Control of International Marketing, Supplementary Cases, Index.
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The International Environment, Introduction to International Marketing, The Political-Legal Environment, International Marketing Management, Marketing to the World, Distribution: Entering Foreign Markets, Pricing in International Marketing, Coordinating International Marketing, International Marketing Planning, Organization and Control of International Marketing, Supplementary Cases, Index.

The International Environment, Introduction to International Marketing, The Political-Legal Environment, International Marketing Management, Marketing to the World, Distribution: Entering Foreign Markets, Pricing in International Marketing, Coordinating International Marketing, International Marketing Planning, Organization and Control of International Marketing, Supplementary Cases, Index.

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