Strategic Market Planning / Problems and Analytical Approaches
Material type:
TextPublication details: Prentice Hall, 1979Description: 530ISBN: - 138510490
| Item type | Current library | Call number | Copy number | Status | Barcode | |
|---|---|---|---|---|---|---|
Books
|
MC Athens Campus Library | 658.8 ABE (Browse shelf(Opens below)) | 1 | Available | 9780000014702 |
Browsing MC Athens Campus Library shelves Close shelf browser (Hides shelf browser)
Analytical Prerequisites for Strategic Planning ,The Nature of Strategic Market Planning, Analyzing Market Opportunity and Assessing Company Capability, Cost Dynamics: Scale and Experience Effects, Formal Strategic Planning Methods, Portofolio Analysis, Market Attractiveness and Business Position Assessment, The Use of Pooled Business Experience: The Pims Project, The Formal Methods Compared, Creative and Managerial Aspects of Planning, Defining the Business and Making Bridges to othe Strategic Decisions, The Human Side of Planning, Preparing a Strategic Market Plan, Index of Text.
Analytical Prerequisites for Strategic Planning ,The Nature of Strategic Market Planning, Analyzing Market Opportunity and Assessing Company Capability, Cost Dynamics: Scale and Experience Effects, Formal Strategic Planning Methods, Portofolio Analysis, Market Attractiveness and Business Position Assessment, The Use of Pooled Business Experience: The Pims Project, The Formal Methods Compared, Creative and Managerial Aspects of Planning, Defining the Business and Making Bridges to othe Strategic Decisions, The Human Side of Planning, Preparing a Strategic Market Plan, Index of Text.
There are no comments on this title.