Mediterranean College

Κατάλογος Βιβλιοθηκών Mediterranean College

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Marketing Management / Analysis, Planning, and Control

Contributor(s): Material type: TextPublication details: Prentice Hall, 1984Edition: 5thDescription: 794ISBN:
  • 135580242
Contents:
Understanding Marketing Management, Analyzing Market Structure and Behavior, Researching and Selecting Marketing Opportunities, Developing Marketing Strategies, Planning Marketing Tactics, Implementing and Controllingv the Marketing Effort, Indices.
Summary: Understanding Marketing Management, Analyzing Market Structure and Behavior, Researching and Selecting Marketing Opportunities, Developing Marketing Strategies, Planning Marketing Tactics, Implementing and Controllingv the Marketing Effort, Indices.
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Item type Current library Call number Copy number Status Barcode
Books MC Athens Campus Library 658.8 KOT (Browse shelf(Opens below)) 1 Available 9780000015563

Understanding Marketing Management, Analyzing Market Structure and Behavior, Researching and Selecting Marketing Opportunities, Developing Marketing Strategies, Planning Marketing Tactics, Implementing and Controllingv the Marketing Effort, Indices.

Understanding Marketing Management, Analyzing Market Structure and Behavior, Researching and Selecting Marketing Opportunities, Developing Marketing Strategies, Planning Marketing Tactics, Implementing and Controllingv the Marketing Effort, Indices.

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