Mediterranean College

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Relationship Marketing / Strategy and Implementation

Contributor(s): Material type: TextPublication details: Elsevier, 1999Edition: 1stDescription: 512ISBN:
  • 750636262
Contents:
Foreward, Acknowledgements, Biographies, Relationship marketing: The six markets framework, The supplier and alliance market domain, The referral and influence market domains, The recruitement and internal market domains, Creating and implementing relationship marketing strategies, Index.
Summary: Foreward, Acknowledgements, Biographies, Relationship marketing: The six markets framework, The supplier and alliance market domain, The referral and influence market domains, The recruitement and internal market domains, Creating and implementing relationship marketing strategies, Index.
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Foreward, Acknowledgements, Biographies, Relationship marketing: The six markets framework, The supplier and alliance market domain, The referral and influence market domains, The recruitement and internal market domains, Creating and implementing relationship marketing strategies, Index.

Foreward, Acknowledgements, Biographies, Relationship marketing: The six markets framework, The supplier and alliance market domain, The referral and influence market domains, The recruitement and internal market domains, Creating and implementing relationship marketing strategies, Index.

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