The Secrets of Strategic Management / The Ansoffian Approach
Material type:
TextPublication details: The Ansoff Institute Open Company Ltd, 2005Description: 170ISBN: - 141961178
| Item type | Current library | Call number | Copy number | Status | Barcode | |
|---|---|---|---|---|---|---|
Books
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MC Athens Campus Library | 658.4012 ANS (Browse shelf(Opens below)) | 1 | Available | 9780000021496 |
This book is addressed to a group of readers who want to improve their knowledge of profit optimization in the turbulent environment of the 21st century and beyond. Acknowledgements, Competing Strategies for Profitability, Evolution of Environmental Turbulence, Business Success Strategies During The Post-Industrial Era, Eliminating Strategic Myopia, Shift From Extrapolation of the Past to Focus on the Turbulent Future, Strategic Success Paradigm, Management Capability, Strategic Response at the Business Unit Level, Strategic Response at the Corporate Level, Real Time Response, Strategic Posture Implementation, Strategic Management of Technology, Overview, Appendices, References, The Ansoff Institute.
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