Tourism / Principles and Practise
Material type:
TextPublication details: Longman, 1993Description: 294ISBN: - 582286948
| Item type | Current library | Call number | Copy number | Status | Barcode | |
|---|---|---|---|---|---|---|
Books
|
MC Athens Campus Library | 338.4791 COO (Browse shelf(Opens below)) | 1 | Available | 9780000026385 |
Browsing MC Athens Campus Library shelves Close shelf browser (Hides shelf browser)
| No cover image available | No cover image available | No cover image available | No cover image available | No cover image available | No cover image available |
|
||
| 338.4791 BUR Tourism / A New Perspective | 338.4791 CAL Travel and Tourism / Second Edition | 338.4791 COC Sustainable Tourism Development | 338.4791 COO Tourism / Principles and Practise | 338.4791 COO Tourism / Principles and Practice | 338.4791 COO V.2 Progress in Tourism, Recreation and Hospitality Management / Volume Two | 338.4791 FAY The Future of Tourism: Innovation and Sustainability |
The text presents a holistic approach to the subject and is structured around the 4 key elements of tourism - demand, destination, the industry and government organizations, and marketing. Preface, An Introduction to Tourism, Demand for Tourism, Concepts and Definitions of Demand for Tourism, Consumer Behavior and Tourism Demand, Determinants of Tourism Demand, Measuring the Demand for Tourism, Patterns of Demand, The Tourist Destination, Patterns and Characteristics of the Supply of Tourism, Carrying Capacity and the Sociocultural and Environmental Impacts of Tourism, The Economic Impact of Tourism, Tourism and Development Planning, The Tourism Industry and Government Organizations, Introduction, Government Organizations, Accommodation, Transportation, Intermediaries, Attractions, Marketing for Tourism, Marketing for Tourism - The Historical Roots, Marketing Management, Marketing Planning, Marketing Mix, The Future of Tourism, Compendium of Tourism Texts and Journals, Index.
There are no comments on this title.