Κατάλογος Βιβλιοθηκών Mediterranean College

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The Management of International Tourism / Second Edition

Contributor(s): Material type: TextPublication details: Rouledge, 1995Edition: 2ndDescription: 230ISBN:
  • 415125049
Summary: The authors in this book clearly explain key business concepts and how they apply to the management of international tourism businesses. Preface, The Environment of International Tourism, The International Tourism Industry, Tourism Demand, Methods of Operation, The International Marketing of Tourism, Finance and Control, Organization and Staffing, Research and Innovation, Corporate Strategies for International Tourism, International Tourism: The Future, References.
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Item type Current library Call number Copy number Status Barcode
Books MC Athens Campus Library 338.4791 WIT (Browse shelf(Opens below)) 1 Available 9780000027450

The authors in this book clearly explain key business concepts and how they apply to the management of international tourism businesses. Preface, The Environment of International Tourism, The International Tourism Industry, Tourism Demand, Methods of Operation, The International Marketing of Tourism, Finance and Control, Organization and Staffing, Research and Innovation, Corporate Strategies for International Tourism, International Tourism: The Future, References.

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