Tourism Analysis / A Handbook
Material type:
TextPublication details: Longman, 1995Edition: 2ndDescription: 326ISBN: - 582251605
| Item type | Current library | Call number | Copy number | Status | Barcode | |
|---|---|---|---|---|---|---|
Books
|
MC Athens Campus Library | 380.1/459104 SMI (Browse shelf(Opens below)) | 1 | Available | 9780000027474 |
The text focuses on the issues, relationship to other research methods and procedure of the more important quantitative methods used by tourism planners, researchers and consultants. Preface, Acknowledgements, An Overview of Tourism Research, Defining and Describing Tourism, Collecting Data on Tourism, Understanding the Tourist, Segmenting the Tourism Market, Forecasting Tourism Demand and Market Trends, Selecting a Site for Business Development, Defining the Geographic Structure of the Industry, Describing Tourism Regions, Shadow Prices and Non-Market Valuation, Impact and Evaluation Methods, Appendix, References, Name and Subject Index.
There are no comments on this title.