Tourism / Principles and Practice

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TextPublication details: Longman, 1998Edition: 2ndDescription: 534ISBN:

582312736

Summary: A comprehensive grounding in the subject of tourism to all students. Preface, Abbreviations, An Introduction to Tourism, Tourism Demand, Concepts and Definitions and Indicators of Tourism Demand, Consumer Behavior and Tourism Demand, Models and Patterns of Tourism Demand, Measuring Demand for Tourism, The Tourism Destination, The Destination, The Economic Impact of Tourism, The Environmental Impact of Tourism, The Socio-cultural Impact of Tourism, Carrying Capacity, Tourism and Development Planning, The Tourism Industry, Government Organizations, Intermediaries, Transportation, Attractions, Accommodation, Marketing for Tourism, Marketing for Tourism - The Historical Roots, Marketing Management for Tourism, Marketing Planning, The Marketing Mix, The Future of Tourism, Information Technology, The Future of Tourism, Major Case Studies, Index.

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Item type	Current library	Call number	Copy number	Status	Barcode
Books	MC Athens Campus Library	338.4791 COO (Browse shelf(Opens below))	2	Available	9780000040954

A comprehensive grounding in the subject of tourism to all students. Preface, Abbreviations, An Introduction to Tourism, Tourism Demand, Concepts and Definitions and Indicators of Tourism Demand, Consumer Behavior and Tourism Demand, Models and Patterns of Tourism Demand, Measuring Demand for Tourism, The Tourism Destination, The Destination, The Economic Impact of Tourism, The Environmental Impact of Tourism, The Socio-cultural Impact of Tourism, Carrying Capacity, Tourism and Development Planning, The Tourism Industry, Government Organizations, Intermediaries, Transportation, Attractions, Accommodation, Marketing for Tourism, Marketing for Tourism - The Historical Roots, Marketing Management for Tourism, Marketing Planning, The Marketing Mix, The Future of Tourism, Information Technology, The Future of Tourism, Major Case Studies, Index.

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Tourism / Principles and Practice