Broadcasting in America / A Survey of Electronic Media

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TextPublication details: Houghton Mifflin Company, 1994Edition: 7thDescription: 648ISBN:

395673313

Summary: Preface, Prologue, Hurricane Andrew: Electronic Media in a Crisis, Development, Rise of Radio, Radio to Television, Cable and Newer Media, Technology, How Broadcasting and Cable Work, Relays and Recording and the Digital Revolution, Business, Organization and Operations, Advertising and Other Revenues and Profits, Noncommercial Services, Programming, Programs and Programming Basics, Network and Syndicated and local, Effects, Ratings, Impact, Regulation and Licensing, Constitutional Controversies, World of Electronic Media, Global View, Tomorrow, Further Reading, Bibliography, Index.

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Item type	Current library	Call number	Copy number	Status	Barcode
Books	MC Athens Campus Library	384.54/0973 HEA (Browse shelf(Opens below))	1	Available	9780000041821

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Previous	384 HAN Understanding Video / Applications, Impact, and Theory	384 NEW Wiring the World / The Explosion in Communications	384.54/0973 HEA Broadcasting in America / A Survey of Television and Radio	384.54/0973 HEA Broadcasting in America / A Survey of Electronic Media	384.54/3 BLU Broadcasting Finance in Transition / A Comparative Handbook	384.54/4/9073 OWE Television Economics	384.54/43 BAT Broadcasting in Education / An Evaluation	Next

Preface, Prologue, Hurricane Andrew: Electronic Media in a Crisis, Development, Rise of Radio, Radio to Television, Cable and Newer Media, Technology, How Broadcasting and Cable Work, Relays and Recording and the Digital Revolution, Business, Organization and Operations, Advertising and Other Revenues and Profits, Noncommercial Services, Programming, Programs and Programming Basics, Network and Syndicated and local, Effects, Ratings, Impact, Regulation and Licensing, Constitutional Controversies, World of Electronic Media, Global View, Tomorrow, Further Reading, Bibliography, Index.

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Broadcasting in America / A Survey of Electronic Media

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