Κατάλογος Βιβλιοθηκών Mediterranean College

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The Business of Tourism Management

Contributor(s): Material type: TextPublication details: Harlow, England Ft Prentice Hall, 2006Edition: 1stDescription: 580ISBN:
  • 273688014
Summary: This book provides an introduction to key aspects of tourism, and to the practice of managing a tourism business. The Context of Tourism, Introduction and the Unique Evolution of Tourism as Business, The Structure of the Tourism and Travel Industry, The Role of the State in Tourism, Business Functions Applied to Tourism, Organisational Behaviour in Tourism Businesses, Human Resource Management in Tourism Businesses, Marketing in Tourism, Finance and Accounting for Tourism, Managing a Small Non - Profit Tourism Organisation, Analysis of the Business Environment and Strategy in Tourism, Quality and Yield Management in Tourism Businesses, Information Technology and Management Information Systems in Tourism, Management Issues Specific to Tourism Businesses, Tourism Businesses and the Law, Visitor Attraction Management, Sports Tourism, The Economic Impact of Tourism, Managing Sociocultural Impacts of Tourism, Managing the Environmental Impacts of Tourism, The Accommodation Subsector, Mass Tourism Businesses 1: Tour Operators, Mass Tourism Businesses 2: Travel Agents, Managing the Transport Subsector in Tourism, Developing Mass Tourism in Developing Nations, The Management of Heritage and Cultural Tourism, Conclusion: The Future of the Tourism Industry, Glossary, Index.
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Item type Current library Call number Copy number Status Barcode
Books MC Athens Campus Library Παράρτημα Γλυφάδας 910/.68 BEE (Browse shelf(Opens below)) 1 Available 9780000081155

This book provides an introduction to key aspects of tourism, and to the practice of managing a tourism business. The Context of Tourism, Introduction and the Unique Evolution of Tourism as Business, The Structure of the Tourism and Travel Industry, The Role of the State in Tourism, Business Functions Applied to Tourism, Organisational Behaviour in Tourism Businesses, Human Resource Management in Tourism Businesses, Marketing in Tourism, Finance and Accounting for Tourism, Managing a Small Non - Profit Tourism Organisation, Analysis of the Business Environment and Strategy in Tourism, Quality and Yield Management in Tourism Businesses, Information Technology and Management Information Systems in Tourism, Management Issues Specific to Tourism Businesses, Tourism Businesses and the Law, Visitor Attraction Management, Sports Tourism, The Economic Impact of Tourism, Managing Sociocultural Impacts of Tourism, Managing the Environmental Impacts of Tourism, The Accommodation Subsector, Mass Tourism Businesses 1: Tour Operators, Mass Tourism Businesses 2: Travel Agents, Managing the Transport Subsector in Tourism, Developing Mass Tourism in Developing Nations, The Management of Heritage and Cultural Tourism, Conclusion: The Future of the Tourism Industry, Glossary, Index.

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