Κατάλογος Βιβλιοθηκών Mediterranean College

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International Marketing Management / Fourth Edition

Contributor(s): Material type: TextPublication details: Wadsworth Publishing Company, 1993Edition: 4thDescription: 914ISBN:
  • 534932886
Contents:
Framework of International Marketing, Aspects of International Marketing, The Field of International Business, International Finance and Accounting, Environment Factors Affecting International Marketing, Perspectives of International Markets, Global Marketplace, International Marketing Decisions, International Pricing Strategy, International Advertising, Export Marketing, Planning and Control, Organization and Control in International Marketing, Index.
Summary: Framework of International Marketing, Aspects of International Marketing, The Field of International Business, International Finance and Accounting, Environment Factors Affecting International Marketing, Perspectives of International Markets, Global Marketplace, International Marketing Decisions, International Pricing Strategy, International Advertising, Export Marketing, Planning and Control, Organization and Control in International Marketing, Index.
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Item type Current library Call number Copy number Status Barcode
Books MC Athens Campus Library 658.8/48 JAI (Browse shelf(Opens below)) 1 Available 9780000009074

Framework of International Marketing, Aspects of International Marketing, The Field of International Business, International Finance and Accounting, Environment Factors Affecting International Marketing, Perspectives of International Markets, Global Marketplace, International Marketing Decisions, International Pricing Strategy, International Advertising, Export Marketing, Planning and Control, Organization and Control in International Marketing, Index.

Framework of International Marketing, Aspects of International Marketing, The Field of International Business, International Finance and Accounting, Environment Factors Affecting International Marketing, Perspectives of International Markets, Global Marketplace, International Marketing Decisions, International Pricing Strategy, International Advertising, Export Marketing, Planning and Control, Organization and Control in International Marketing, Index.

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