Mediterranean College

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Modern Business Administration / Fourth edition

Contributor(s): Material type: TextPublication details: Pitman Publishing, 1987Edition: 4thDescription: 478ISBN:
  • 273025058
Summary: This book presents a clear and readable account of business administration and management. Preface, Acknowledgements, Management Principles, Nature of Management, Business and its External Environment, Corporate Strategy and Planning, Organization, Direction, Control, Management in Action, Marketing and Sales Management, Production, Personnel Management, Office Management, Index.
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This book presents a clear and readable account of business administration and management. Preface, Acknowledgements, Management Principles, Nature of Management, Business and its External Environment, Corporate Strategy and Planning, Organization, Direction, Control, Management in Action, Marketing and Sales Management, Production, Personnel Management, Office Management, Index.

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