TY - BOOK AU - Jankowicz A.D TI - Business Research Projects / Second Edition SN - 412636506 PY - 1995/// PB - Thomson N2 - This book provides a clear guide to planning and undertaking a business research project. Preface, Getting Started, Introduction, The Purpose and Objectives of a Project, Choosing a Topic, Standards of Assessment, Getting Organized for Takeoff, Key Issues in Depth, What is Research Anyway, The Role You're In, Reviewing and Using the Literature, A Guide to Empirical Work, Planning Empirical Work, Methods and Techniques, Semi-Structured and Open-Ended Techniques, Fully Structured Techniques, Further Techniques, Writing It Up, Bibliography, Glossary, Subject Index ER -