Management Projects / Design, Research and Presentation 

 -  Chapman & Hall,  1994 
 - 198 
<br/><br/> Preface, Acknowledgements, Introduction, What is a Project?, Why Projects Sometimes Fail, Choosing a Subject, Research Methodology, Scientific Method, A Multi-Method Approach, The Search for Reliable Knowledge, New Methods in Management Research, Classic Examples of Management Research, In Search of Excellence, Industry Analysis and Generic Strategies, Culture's Consequences, Reporting the Research, Managing the Data, The Written Report, The Oral Presentation, Conclusion, Bibliography, Index. 
<br/><br/><label>ISBN: </label>412468107