Consumer Behavior / Eighth Edition 

 - 8th 
 -  The Dryden Press,  1995 
 - 1002 
<br/><br/>Introduction and Overview, Consumer Decision Processes, Individual Differences, Psychological Processes, Environmental Influences, Marketing Strategies and Ethical Responsibility, Index. 
<br/><br/> Introduction and Overview, Consumer Decision Processes, Individual Differences, Psychological Processes, Environmental Influences, Marketing Strategies and Ethical Responsibility, Index. 
<br/><br/><label>ISBN: </label>30984645