TY  - BOOK
AU  - El-Ansary Adel I
AU  - Stern Louis W
TI  - Marketing Channels / Fourth Edition
SN  - 013554601X
PY  - 1992///
PB  - Prentice Hall International
N1  - Preface, The Emergence of Marketing Channels, Components of Marketing Channels, Channel Management: Planning and Coordinating and Organizing and Controlling, Channel Management in Other Contexts, Index
N2  - Preface, The Emergence of Marketing Channels, Components of Marketing Channels, Channel Management: Planning and Coordinating and Organizing and Controlling, Channel Management in Other Contexts, Index
ER  -