TY - BOOK AU - Cundiff W.Edward AU - Govoni Norman AU - Still R.Richard TI - Sales Management / Decisions, Strategies, and Cases SN - 137865678 PY - 1988/// PB - Prentice Hall International N1 - Preface, Personal Selling and Marketing Strategy, Organizing the Sales Effort, Sales Force Management, Controlling the Sales Effort, International Sales Management, Index N2 - Preface, Personal Selling and Marketing Strategy, Organizing the Sales Effort, Sales Force Management, Controlling the Sales Effort, International Sales Management, Index ER -