Advertising and Competition 

 -  1967 
 - 242 
<br/><br/>Preface, Introduction, Advertising in Perspective, Advertising and Barriers to Entry, Advertising and Economic, Advertising and Prices, Advertising and Profit Rates, Summary and Conclusions. 
<br/><br/> Preface, Introduction, Advertising in Perspective, Advertising and Barriers to Entry, Advertising and Economic, Advertising and Prices, Advertising and Profit Rates, Summary and Conclusions. 
<br/><br/><label>ISBN: </label>6717108