TY  - BOOK
AU  - Agee Warren K.
AU  - Ault Phillip H.
AU  - Wilcox Dennis L
TI  - Public Relations / Strategies and Tactics
SN  - 321055551
PY  - 2000///
PB  - Harper Collins College Publishers
N1  - Role, What is Public Relations, The Individual in Public Relations, Ethics and Professionalism,  Process, Planning the Action, Evaluation, Strategy,  Public Opinion and Persuasion, Public Relations and the Law, Application, Corporations, International Public Relations, Membership Organizations, Education, Entertainment and Sports and Travel, Tactics, Written Tactics, Spoken Tactics, Visual Tactics, Bibliography, Index
N2  - Role, What is Public Relations, The Individual in Public Relations, Ethics and Professionalism,  Process, Planning the Action, Evaluation, Strategy,  Public Opinion and Persuasion, Public Relations and the Law, Application, Corporations, International Public Relations, Membership Organizations, Education, Entertainment and Sports and Travel, Tactics, Written Tactics, Spoken Tactics, Visual Tactics, Bibliography, Index
ER  -