E-Commerce for Small and Medium-sized Enterprises - 1st - 2002 - 136

This course offers general clues about the way to program a web shop and to set a commercial site. Training Demand in Electronic Commerce, Introduction to E-Commerce, Preconditions to be Successful in E-Commerce, Critical Success Factors in E-Commerce, Portals and Communities, Approaching the Market and Finding the Customer, Electronic banking, Technical Aspects Concerning a Web Site, Specific Technologies in E-Commerce, Opportunities and Barriers, Bibliography, Appendices.

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