TY  - BOOK
AU  - Kaplan Robert S
AU  - Norton David P
TI  - The Balanced Scorecard / Translating Strategy Into Action
SN  - 875846513
PY  - 1996///
PB  - Harvard Business School Press
N2  - An innovative management perspective that can be used to translate strategy for growth into operational terms.  Preface, Measurement and Management in the Information Age, Why Does Business Need a Balanced Scorecard?, Measuring Business Strategy, Financial Perspective, Customer Perspective, Internal-Business-Process Perspective, Learning and Growth Perspective, Linking Balanced Scorecard Measures to Your Strategy, Structure and Strategy, Managing Business Strategy, Achieving Strategic Alignment: From Top to Bottom, Targets and Resource Allocation and Initiatives and Budgets, Feedback and the Strategic Learning Process, Implementing a Balanced Scorecard Management Program, Appendix: Building a Balanced Scorecard, Index
ER  -