Economics for Hospitality Management / Tourism and Hospitality Management Series
- 1st
- International Thomson Business Press, 1997
- 246
The book covers all the key areas of economics, but has been written specifically for students of hospitality management and other related service-sector management courses. Acknowledgement, Introduction, Basics, The Approach to Economics, The Market, Structural Change, Economic Trends Affecting the Hospitality Industry, Structural Change in the Accommodation and Food and Drink Sectors, Fluctuations, Macroeconomic Fluctuations and the Hospitality Industry, The Hospitality Industry and the Local Economy, Competition, Costs and Market Structure, Market Structure and Market Control, Business Development and Operations, Strategic Product Development and Delivery, Business Operations, Business Development, Pricing and Product Development, Epilogue, Maintaining and Developing Your Economic Skills, Bibliography, Index.