Research Methods for Leisure and Tourism / A Practical Guide 

 - 2nd 
 -  1997 
 - 320 
<br/><br/> The above book is an essential reading for all students and leisure managers evaluating and planning the services they offer.  Introduction: the What and Why and Who of Leisure and Tourism Research, Approaches to Leisure and Tourism Research, Starting Out: Research Plans and Proposals, The Range of Research Methods, Reviewing the Literature, Secondary Data: Sources and Analysis, Observation, Qualitative Methods, Questionnaire Surveys, Questionnaire Design, Research Practice, Sampling, Survey Analysis, Statistical Analysis, Preparing a Research Report. 
<br/><br/><label>ISBN: </label>273620525