Planning Research in Hospitality and Tourism - 1st - Elsevier, 2008 - 252

This book offers straightforward guidance on planning a research project in a hospitality and tourism specific context. Preface, Acknowledgements, Getting Started, Developing Academic Reading Skills, Developing Literature Review Skills, Research Philosophies and Approaches and Strategies, Sampling, Data Collection Techniques, Writing Your Research Proposal, Conducting the Fieldwork, Analysis of Qualitative Data, Analysis of Quantitative Data, Writing Up the Dissertation, Index.

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