Digimarketing / The Essential Guide to New Media & Digital Marketing 

 - 1st 
 -  Wiley,  2008 
 - 408 
<br/><br/> The Essential Guide to New Media & Digital Marketing is a clear call for companies to evolve their marketing practice.  Acknowledgements, Preface, Introduction, New Media and Marketing in the 21st Century, Digital Channels, A Digimarketing Planning Framework, Stay Connected, Index. 
<br/><br/><label>ISBN: </label>9780470822319