Managing in the Single Market / Published in Association with the Institute of Management - 1st - Butterworth Heinemann, 1993 - 192

This book contains everything you need to know about the impact of the single market on your business and what issues you have to address when making a business decision. Preface, Acknowledgements, International Trade, The Development of the European Community, The Three Free Movements, Standards, Economic and Monetary Union, Competition, Industry, Policies for the Regions, The Social Dimension and the Labour Market, Consumer Protection, Public Procurement, European Networks, Environmental Policies, Corporate Management, Products, Human Resources Management, Marketing, Distribution, Innovation, Information and Communications Technology, Finance, Purchasing, Location, Notes, Selected Bibliography, Index.

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