TY  - BOOK
AU  - Gamble John E
AU  - Strickland Iii A.J
AU  - Thompson Arthur
TI  - CRAFTING AND EXECUTING STRATEGY / The /quest for Competitive Advantage: CONCEPTS AND CASES
SN  - 9780071285902
PY  - 2008///
PB  - Mcgraw Hill
N2  - CRAFTING CONCEPTS CRAFTING TECHNIQUES CASES
ER  -