TY  - BOOK
AU  - Drew John
TI  - Readings in International Enterprise
SN  - 415123178
PY  - 1995///
PB  - International Thomson Business Press
N2  - This is a comprehensive, up-to-date compendium of key readings on international business theory and practice.  Introduction, International Enterprise: Strategies and People, The Effects of Globalization and Turbulence on Policy-Making Processes, The Determinants and Dynamics of National Advantage, Horses for Courses: Organizational Forms for Multinational Corporations, Thinking Globally and Acting Locally, The Internationalization of the Firm: Four Swedish Cases, Business Environment Assessment, International Economic Integration: Progress and Prospects and Implications, The Cultural Relativity of Organizational Practices and Theories, Developing a ''European'' Model of Human Resource Management, International Enterprise: Communications and Marketing and Production and Finance, Tech Talk: How Managers are Stimulating Global R&D Communication, Rattling SABRE: New Ways to Complete on Information, Technik: Managers and Management in Germany, Finance and Global Competition: Exploiting Financial Scope and Coping with Volatile Exchange Rates, Acknowledgements, Index
ER  -