INTERNATIONAL ADVERTISING COMMUNICATING ACROSS CULTURES 

 - 1 
 -  1996 
 - 340 
<br/><br/>THE GROWTH OF INTERNATIONAL BUSINESS AND ADVERTISING THE INTERNATIONAL MARKETING MIX THE INTERNATIONAL MARKETING AND ADVERTISING ENVIRONMENT THE CUKTURAL ENVIRONMENT COORDINATING AND CONTROLLING 
<br/><br/> THE GROWTH OF INTERNATIONAL BUSINESS AND ADVERTISING THE INTERNATIONAL MARKETING MIX THE INTERNATIONAL MARKETING AND ADVERTISING ENVIRONMENT THE CUKTURAL ENVIRONMENT COORDINATING AND CONTROLLING 
<br/><br/><label>ISBN: </label>9780534192785