TY  - BOOK
AU  - Wilkie Eleanor
AU  - Woods Barbara
AU  - Γαλάνης Βασίλειος
AU  - Γεωργουλής Δημήτρης
AU  - Γκράβας Κωνσταντίνος
TI  - Researching and Writing Dissertations in Business and Management
SN  - 1861526083
PY  - 2000///
PB  - Thomson Learning
N2  - This book offers a guide to everything from organizing the initial research process to writing up the results of your findings.Acknowledgements, Introduction: What This Book is About ( and How to Use It), Getting Started, What is Research for and What Does It Involve?, Thinking About Doing: Choosing a Topic, Choosing a Research Method, Describing Research Objectives Through Mapping Sentences, The Uses of Classification Systems and Typologies, Managing the Research Process: A Basic Framework, Key Qualitative Research Methods, Sampling and Choosing Your Subjects, Questionnaire Design, Quality and Quantity and Some Miscellaneous Methods, Measuring Attitudes, How to Interview, So Just What is Ethnography?, Key Statistical and Quantitative Techniques, An Introduction to Statistical Terms and Concepts, The Concept of Probability Theory, Descriptive Statistics, Statistical Tests, Measures of Association, Writing the Dissertation, Key Techniques in Writing up your Dissertation, The Oral Presentation of Dissertation Findings, Appendix A: Statistical Tables, Index
ER  -