International Marketing Management / Fourth Edition 

 - 4th 
 -  Wadsworth Publishing Company,  1993 
 - 914 
<br/><br/>Framework of International Marketing, Aspects of International Marketing, The Field of International Business, International Finance and Accounting, Environment Factors Affecting International Marketing, Perspectives of International Markets, Global Marketplace, International Marketing Decisions, International Pricing Strategy, International Advertising, Export Marketing, Planning and Control, Organization and Control in International Marketing, Index. 
<br/><br/> Framework of International Marketing, Aspects of International Marketing, The Field of International Business, International Finance and Accounting, Environment Factors Affecting International Marketing, Perspectives of International Markets, Global Marketplace, International Marketing Decisions, International Pricing Strategy, International Advertising, Export Marketing, Planning and Control, Organization and Control in International Marketing, Index. 
<br/><br/><label>ISBN: </label>534932886