TY  - BOOK
AU  - Jain Subhash C
TI  - International Marketing Management / Fourth Edition
SN  - 534932886
PY  - 1993///
PB  - Wadsworth Publishing Company
N1  - Framework of International Marketing, Aspects of International Marketing, The Field of International Business, International Finance and Accounting, Environment Factors Affecting International Marketing, Perspectives of International Markets, Global Marketplace, International Marketing Decisions, International Pricing Strategy, International Advertising, Export Marketing, Planning and Control, Organization and Control in International Marketing, Index
N2  - Framework of International Marketing, Aspects of International Marketing, The Field of International Business, International Finance and Accounting, Environment Factors Affecting International Marketing, Perspectives of International Markets, Global Marketplace, International Marketing Decisions, International Pricing Strategy, International Advertising, Export Marketing, Planning and Control, Organization and Control in International Marketing, Index
ER  -