Readings in International Enterprise
Material type:
TextPublication details: International Thomson Business Press, 1995Description: 296ISBN: - 415123178
| Item type | Current library | Call number | Copy number | Status | Barcode | |
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Books
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MC Athens Campus Library | 658.049 DRE (Browse shelf(Opens below)) | 2 | Available | 9780000007568 |
This is a comprehensive, up-to-date compendium of key readings on international business theory and practice. Introduction, International Enterprise: Strategies and People, The Effects of Globalization and Turbulence on Policy-Making Processes, The Determinants and Dynamics of National Advantage, Horses for Courses: Organizational Forms for Multinational Corporations, Thinking Globally and Acting Locally, The Internationalization of the Firm: Four Swedish Cases, Business Environment Assessment, International Economic Integration: Progress and Prospects and Implications, The Cultural Relativity of Organizational Practices and Theories, Developing a ''European'' Model of Human Resource Management, International Enterprise: Communications and Marketing and Production and Finance, Tech Talk: How Managers are Stimulating Global R&D Communication, Rattling SABRE: New Ways to Complete on Information, Technik: Managers and Management in Germany, Finance and Global Competition: Exploiting Financial Scope and Coping with Volatile Exchange Rates, Acknowledgements, Index.
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